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Hyundai and Kia to Expand EV Portfolio in India

Published: 8.14.2023

Hyundai and Kia, two major players in the South Korean automotive industry, are making significant strides in electric vehicles within India. Hyundai has exciting plans as it gears up to introduce five distinct and specially crafted SUV models into the Indian market, among these is the already launched EXTER compact SUV in July. Additionally, Hyundai aims to elevate convenience for EV users by elevating their EV charging stations to a noteworthy 439 by the year 2027.

Meanwhile, Kia is set to join the electrification movement by producing compact EVs tailored for the Indian audience, slated to roll out from 2025 onwards. This will subsequently pave the way for a gradual introduction of other EV models and Purpose Built Vehicles, all the while facilitating the establishment of a robust EV charging infrastructure across the nation.

This expansion by Hyundai and Kia is a direct response to the escalating demand for EVs within the Indian market. A proactive approach to EV adoption is being propelled by enticing incentives provided by the Indian government, further augmenting the projected swift growth of the EV sector in the years to come.

At the core of Hyundai's strategy lies the E-GMP platform, an architecture meticulously designed to cater to the unique needs of electric vehicles. Leveraging this platform, Hyundai's five distinct SUV models will be strategically designed to appeal to different segments of the Indian consumer base. These models will not only showcase cutting-edge features but also incorporate the latest technological innovations.

Kia, on the other hand, is looking to captivate the Indian audience with its small, practical, and affordable EVs, all underpinned by the company's K platform. Targeting first-time EV buyers, these offerings are geared towards making the transition to electric vehicles a seamless and accessible experience.

Kia's comprehensive strategy doesn't just stop at vehicle production; it extends to the establishment of an effective EV charging infrastructure across India. This approach underscores their commitment to making EVs a mainstream and user-friendly choice.

Beyond the immediate product offerings, the expansion of Hyundai and Kia's EV portfolios carries far-reaching positive implications for India's automotive landscape. Their investments in the realm of EVs are poised to generate employment opportunities and inject vitality into the country's economy.

As the EV market expands, it aligns with the broader goal of reducing pollution and elevating air quality across India. In essence, Hyundai and Kia's ambitious plans are set to contribute significantly to India's sustainable automotive future.

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